It sounds like a terrible idea, but listen for yourself in this promo clip from Spotify. It combines personalized playlists with a DJ voice that addresses you by name, tells you why it’s picking songs, and maybe tells you a little about them. Spotify'a AI DJĪI (artificial intelligence) is the hot new thing in tech, and everybody is trying to force it into their product, from Bing’s existentially-challenged Sydney chatbot to today’s news: Spotify’s AI DJ. So, I'm not a fan of DJs inserting themselves into the music experience in general, and skeptical about how an AI-generated DJ experience would be an improvement," Ann Henningsen, owner of artist development company 360 Degrees of Media, told Lifewire via email. I rarely spoke at all unless it was a fresh track I was introducing for the first time. "I was a DJ at a cool little rock club, The Beat in Port Chester, NY, back in the '90s.
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